Description:

Demo Like New With Full Warranty

Did you know that your digital camera shifts the way it reproduces white depending on
lighting conditions?ùwarmer under indoor lighting, cooler under outdoor and greener
under fluorescent lightingà not anymore! ColorChecker white balance is an absolute
white, so no more color shifts.

The GretagMacbeth ColorChecker White Balance card is a full size version of the white
reference square used in the standard 24-patch ColorChecker. This white is scientifically
engineered to provide a precise uniform surface that is spectrally neutral (reflects equal
amounts of red, blue and green) in all types of light conditions. The photographer can
now have confidence that the cameraÆs raw image is as close to real life as possible.

ColorChecker White Balance gives photographers a way to adjust the digital camera's
color sensitivity to exactly match the ambient lighting conditions, in effect, change what
that the camera ôsees.ö The perceived color of white often changes based on ambient
conditions - outdoor it is perceived to be cooler, indoor it is perceived to be warmer
and under fluorescent light it is perceived to be greener. Even in a controlled studio
environment, establishing an accurate custom white balance ensures an accurate image
from the start of each new photo session.


Features:

• Full size version of the white reference square from the ColorChecker
• Provides a precise uniform surface that is spectrally neutral under all
  lighting conditions
• Ensures that the digital cameraÆs raw image accurately portrays real life

Specifications:

Application	Achieve accurate white reproduction in ambient light
Size	8.5 x 11 in. (21.59 x 27.94 cm)
Number of Colors	1
Description of Colors	White
Note	Depending on use, it is recommended that you replace your ColorChecker chart every two years to ensure correct color identification.

Mfr.# M50101